Some people never consider that they have more to protect after they pass away than their property and money. Yet, many people do have more that needs protection. Many people have an image that needs to be protected. If you have ever appeared on television or radio for any reason, then your image and voice can exist forever. You can determine who can use them in your estate plan.
You might have thought that you were just giving a simple interview to a local news station about your business or about the crime that you saw committed, but what happens if a few years from now someone finds that video online and decides to use your image for another purpose? Maybe someone puts your image into an advertisement for something else. Unfortunately, it happens because unscrupulous people do not care whether they have a right to use content or not. They just take it.
If you are not alive to protect your own image, then someone else will have to do it. Your estate plan is the place where you can make the determination of who that person will be. In today’s Internet age, it is something that even non-famous people might want to consider.
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